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Monday, June 30, 2014

Natural Goods


Natural Goods from Marco Mucig on Vimeo.
“Natural Goods” is a documentary celebrating the ocean, wood and nature.

This short documentary is part of the series Ritratti di surf that Onde Nostre has produced to show the reality of surfers, shapers, artists and other personalities related to Italian surf culture. It tells the story of Luca Bressan, designer born by the Dolomites, with the dream of riding the Ocean waves. It’s a ‘cultural clash’ between forest and saltiness. Wood, in fact, has always been part of his cultural heritage, his horizon has always been obscured by trees and mountains, the scent of the forest is part of its natural imprinting: this is how the salt has met the balsa.

His idea of ​​building surfboards, living in the mountains, it might sound crazy, mostly because he has seen waves (ocean waves I mean) more times in pictures than in reality. But when Luca found out that madness was possible, the world became a different place.

Solo Surfboards is the project that came out of it: wooden surfboards, the design that supports nature. It's a new surfboard project, between design and art craft.

Luca was able to give shape to his passion customizing bikes, then building snowboards. The transition to surf shaping was natural for him. His background as a product designer is what makes his boards unique. In all fields innovators are those who can see things in a different point of view, trying to do things that no one has ever done before.

The portrait of Luca has been realized thanks to the support of SUN68. The clothing brand has always stood out for its support to projects with original, innovative and above all reflect the values ​​of freedom and simplicity of which the brand is, from its inception, a spokesman.

http://www.solosurfboards.com
http://ondenostre.tumblr.com
http://sun68.com

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Directed by: Marco Mucig
DOP: Marcello Dapporto
Action shots: Mauro Ladu
Edit: Marco Mucig, Omer Sacic
Audio: Lorenzo Dal Ri
Color grading: Michele Ricossa
With: Luca Bressan
Surfer: Alessandro Demartini
Motion: Racoon Studio

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